Search Ranking

We, you, your competitors, your aunty Flo and aunty Flo's dog all want to be at the top of Google

No matter what anyone promises you, getting to the top of the search engines is not easy and might be impossible, the point is to get your site as high as possible.

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Reality check

Look, let's realise that your competitors also want to be in the top slot. No one can garantee that top position; there are too many variables and the algorithms that the search engines use to creating the ranking keep being modified. Some companies will use dodgy methods to try to get to the top. Don't go there—you'll end up completely dropped from the listings. Ethical search engine optimisation is the only way to achieve long lasting results.

So what should you do?

With search ranking you have to take a long term approach and keep working at it in order to get the best position you can. You have to build it up over time. If you're very lucky, you might get a fair position after 6 months, but it could take longer—it all depends how competitive are the keywords you want to use, as well as a few other key factors. Call us and let's talk about a strategic approach as part of your whole internet marketing plan.

Starting from the ground up

Where possible you need to start planning your search engine optimisation before you build the site. We can take you through a process to discover you keywords long before you think about the design.

What if I already have a site

You can still optimise an exisiting site, but you need to know that there may have to be some big changes. There are millions of corporate websites that are hindering their position in the search engines simply because they fall foul of certain search engine basics.

Call 01746 767319